Doing business in the Middle East

Jordan - Israel

About the Seminar

This week-long seminar provides an uncommon perspective on the Middle East cultural environment, and a close look on the Arab world; the seminar offers tools for working and operating successfully in the unique Middle Eastern Arabic environment.

The program enables participants to understand the Middle East society and way of life and to develop guidelines for working at the Arab atmosphere. Participants are exposed to the Arab culture, local negotiation techniques and solutions for day-to-day interactions with people of Muslim origin. The program helps participants understand the Middle East way of thinking, and develop and apply the skill sets to interact and work in this area.

Why is Understanding the Middle East culture is important?

The Middle East is an area which presents many difficulties and stereotypes for foreigners. Its cultural manners, society values, religions and people operate quite differently than the western world. At the same time, these societies are well developed and due to the globalization cooperate and collaborate with numerous multinationals and foreign corporations. In order to   succeed and overcome these cultural barriers, to improve communications and avoid social missteps, businessmen and corporate employees must acquire the relevant knowledge for this region. Assessing the risks and obtain awareness to unfamiliar surrounding is paramount for CSOs and other functionaries who are responsible for mitigating the corporate risks and ensuring its daily performing at the new environment.

Moreover, the influence of the Arabic culture and Islamic religion is spreading quickly throughout the world. Exposure to them has become part of everyday life in the West as well and what was once considered a secluded and non-influential culture has now become a major factor in global politics, economics, business and security, a trend that is expected to further intensify.

Therefore, understanding the basics of this culture, for many professions, is a requirement as well as a responsibility. Understanding Islam can help meet the challenges that this culture presents to foreigners as well as raise awareness of potential dangers related to the expansion of the religion's radical components. Obtaining insight on Islamic principles and appreciating the differences in culture is the best way to succeed in this environment.

Where Does the Seminar Take Place?

This dynamic program takes place in Israel and Jordan, a region where Western and Eastern cultures meet, integrate-and sometimes collide. Israel, where every development directly influences the daily routine, politics and even the international economy, is the ideal training ground to understand the forces behind scenes.

To build participants' understanding and skills, this practical program integrates experiential tours of Arab cities and villages in Israel and Jordan with on-site simulations and theoretical study material.

Attendees encounter both, communities that have been influenced by Western culture and those that have maintained the same traditions, beliefs, norms, business practices, and leadership styles as they have been practiced for centuries.

Skills Developed in the Course

·    How to conduct business and negotiate in the Arab world

·    knowing the Arab world and its culture

·    avoiding misunderstandings rooted in cultural differences   

·    How to strengthen relationships and develop mutual trust

·    An overview of the Arabic language - important elements and general communication guidelines that enables to recognize potential threats and overcome language challenges.

·    Communication skills - some basic steps to effective communication.

Who Teaches the Seminar?

The program is directed by an academic staff of anthropologists, business professionals and military specialists with expertise in Islam and Middle Eastern cultures, Muslim and non-Muslim instructors who specialize in understanding the Muslim culture and how to operate in it.

Why Is This Training Format So Successful?

The on-site Middle East location and the dynamic training environment offers attendees the unique opportunity for direct, experiential learning. Nothing can replace this authentic environment, and hand-on experience. And, by immersing in the day-to-day life in the Middle East, seminar attendees obtain the skills to address the challenges of working in the Arab environment. Max's Academy takes the advantage of its exceptional professional knowledge of the Middle East on one hand, along with its vast experience in working all over the world with the western corporations on the other, and combines the two to provide a unique standpoint towards the question of doing business in the Middle East.

Who Should Attend This Seminar?

The seminar is designed for security experts, businesspeople, CSOs (Chief Security Officer) of global corporations, political, military and security related professionals who work with or are involved in the Middle East.

Summary

Max Security offers this unique opportunity to enhance security and business skills, understand the casting of doing business in the Middle East, and to discover the Arab culture and the challenges it present to foreigners, in the most unique and progressive training program available today.